G4 presents three completely new collections for this Spring/Summer 2017. “The contrast between technical features and modernism at the core of these collections provides wearers with an audaciously elegant look and superb performance.” These creations are a tribute to the Côte d’Azur, the ongoing source of inspiration for designer Geoffroy Lequatre. The former professional rider pushes the boundary between modernity and elegance to produce his outfits designed with a requisite timelessness and innovative harmony.
Elegant, colourful, contemporary, classic … radically change your style with G4’s Spring/Summer creations. Discover them here: https://bit.ly/G4new
Spring/Summer cycling collections:
LUXE
“The Luxe collection is a new concept of style where classic and modern merge, inspiring a relaxed and elegant look,” according to Geoffroy. “These are custom cycling clothes with a high fashion element, made with new fabrics and textures, and contrasting with a sober yet avant-garde look. An irreproachable and timeless appearance where the subtlety of the silver details is distinguished on this pure black kit – a colour emblematic of the elegance of the dress code of the French Riviera. “This line of prestigious ultra-light clothing is a real technical achievement and will appeal to the most demanding of cyclists.
Explore a whole nouvelle dimension of elegance in its sumptuous black fabric.
TROPIC
« The Côte d’Azur is at the very heart of G4’s DNA. It is a guiding light that we respect and which you’ll find in all our creations. For us, it embodies dreams and elegance,” says Geoffroy. The Tropic collection was born against this backdrop – bright and exotic, innovative and creative. “This summer collection is the result of research into quality and innovation, to exceed the expectations of cyclists.” Let your emotions run wild and radiate through the brilliant colours and iconic graphics of the sun, palms and warm tones of the French Riviera.
Discover the fruit of our unique know-how at the service of the elegant performance.
ETHNIC
“Faithful to the values of the Côte d’Azur, we wanted to develop something which respects its multicultural welcome. I dreamt up the Ethnic collection to pay homage to cyclists from all over the world who come to ride here.” By sharing the same spirit of adventure, G4 tempts the cycling community to ride in the idyllic setting of the Côte d’Azur. “Playing with shapes and patterns, repetition, originality and vitality define the Ethnic Collection. The bright colours harmoniously mixed with a monochrome graphic design evoke the contemporary art of a region that has inspired so many artists. It’s a concept imagined and created to reflect the Azurean lifestyle which perfectly combines authenticity and aesthetics.
Surprise yourself; re-energise your style with G4.
Through these collections, the creator Geoffroy Lequatre expresses “the authenticity of a region, sublime and diversified as much by the richness of its cultures as by its mythical landscapes. G4 brings know-how that’s not limited by the search for trends but aims to share the values of the Côte d’Azur to transmit its unique and glamorous heritage. Cycling clothing in line with his personal style, that of today’s young man. That’s why the Spring/Summer collections combine G4’s renowned know-how with its desire for the leading-edge to achieve the “right balance between comfort and sophistication.”
As well as our new lines, we continue with our timeless Distinguished Collections for men and women which are G4’s best-sellers. “These collections were created to give you a visual appeal on the roads. A style similar to that of a two-piece suit, blending the elegance of the Côte d’Azur with the technical performance of G4’s know-how. A sombre look, always classy and elegant, or with flashes of fluorescent yellow to be on trend and more visible, or red and white for those sunniest of days”. This collection Distinguished also features two designs specially developed for women: monochrome floral or vivid Jungle flowers with a glamorous lace trim.
Ladies & Gentlemen, distinguish yourself from the crowd!
As we develop, we’ve also thought about the basics. We’ve revised our pricing on our Hipster and Simply collections to offer you premium quality kit combined with the unique style of G4. “These colourful collections feed your desire to look good ethically because we only use environmentally-friendly natural dyes which are kind to your skin while their Lycra fabric combines delicacy and lightness for your comfort.”
Get noticed on the roads in the neo-vintage style of our basic collections.
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