G4 at the Tour de France 2024 press conference

G4 had the pleasure to attend the press conference of the Tour de France 2024. Indeed, for the first time, the Tour de France will not end in Paris, but in the city of Nice because of the 2024 Olympic Games.

Press conference of the Tour de France 2023 in Nice.

A historic arrival in Nice

During this conference, G4 was able to attend the presentation of the Tour and in particular of the penultimate stage, the Queen stage. This stage will start in Nice and end at the Col de la Couillole, in the south of France. A very mountainous stage with many differences in altitude that could be very physical for the riders at the end of the Tour de France.

Explanation of the arrival of the Tour de France 2024 for the first time in the city of Nice
Second to last step: the Queen step

This Queen stage will take place the day before a time trial, the last and final stage of the Tour de France 2024. A decisive and historic stage, since a time trial on the last day of the Tour de France has not taken place since 1989.

Last time trial stage of the Tour de France 2024 in Nice
Last stage against the time

G4 soon to be a player in the Tour

G4, the Côte d’Azur cycling brand, is thrilled that the Tour de France 2024 will be arriving in its hometown for the first time. The G4 brand will of course be proud to be a part of this historic arrival of the Tour de France in Nice and is looking forward to sharing with you its future projects related to this famous Tour de France 2024. A Tour de France like no other, which is likely to be memorable!

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